ConTENT CREATION
Role: Art Direction, Design, Concepting, Animation
“Masters of Minutia" Video - Sugar Foods wanted a video they could place on their site as well as use in presentations that put a big focus on their amazing employees and big accomplishments.
SUGAR FOODS CORPORATion
HOT POCKETS SNACKERS “BAKED NOT FRIED”
Role: Animation, Sound Design
This is a clip of a frame by frame animation I did for a Hot Pockets Snackers “Baked Not Fried” video series dream sequence.
Role: Art Direction, Design, Concepting
Art directed the photoshoots and handled retouching/graphic design for a series of posts to help promote Sweetarts’ newest product “Ropes” and the companion “Get Roped In” campaign with “Dirty Little Liars” star, Shay Mitchell.
NESTLÉ SWEETARTS “GET ROPED IN”
Role: Art Direction, Design, Concepting
For the “#Pack Your Poland” social campaign, I brought in a very color-branded, illustrated, silhouette style married to witty, sharp, humorous copy geared towards New Yorkers.
POLAND SPRING WATER “#PACK YOUR POLAND”
NESTLÉ WATERS
Role: Art Direction, Design, Concepting
I concepted and created a series of posts where the bottles focused on each waters region.
ARROWHEAD WATERS “LEGENDARY”
Role: Art Direction, Design, Concepting
Art directed and designed a series of posts that focused on the brands long history and origin.
ARROWHEAD WATERS “DRINK LOCAL”
Role: Art Direction, Design, Concepting
Art directed and designed a series of posts that focused on Arrowhead’s locally sourced and naturally filtered water.
NESTLÉ SWEETARTS
Role: Art Direction, Design, Concepting, Animation
Designed and animated bright, colorful gifs and imagery to help promote Nestlé Sweetarts products across their social media sites.
NESTLÉ BUTTERFINGER CUPS
Role: Art Direction, Photoshoot Direction, Design, Concepting
Art directed the food photoshoot and designed the following posts that would promote the introduction of new Butterfinger Cups.
NESTÉA “TAKE THE PLUNGE”
Role: Art Direction, Concepting
Art directed a photoshoot that would help promote the re-introduction of Nestea Iced Tea and it’s focus on “Take The Plunge”.